Beyond best names, sometimes perfume just looks great. Miniature bottles usually win this round, or classic vintage scents, but Le Mat by Italy's Mendittorosa is a front-runner at the very least. Love the name [it means 'the fool', ie the card of the Tarot deck, from the French]. The box is so intricate and lovely, and the bottle is all contrasts and reminds you of ancient Egypt's aesthetics. Even the samples and accompanying materials are well designed.
And they are friendly if you have questions, which is always a plus in our opinion.